Ad-Maven's Resource Library
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COVID-19 isn’t the only dangerous virus people want to steer away from! One of the verticals going through a big spike over the past three months is anti-virus software ads. At AdMaven, we witnessed an unprecedented 102% increase in spend on this category between February and March and an additional 95% spike in April. This […]
Did you know that around 20% of paid advertising messages will never reach their audiences? This makes it harder for publishers to provide valuable free content if they aren’t able to make 100% of the revenue from 100% of their traffic. EasyList is the primary filter list that removes most adverts from international web pages, including unwanted frames, images, […]
At AdMaven, we’re always looking for ways to explore and share the latest industry trends and insights. This new article on Forbes uses key AdMaven data to showcase some of the verticals which saw a significant uplift over the past few months – with websites and apps where millions of people are spending a huge […]
Push notifications are one of the most effective publisher tools. They enable you to promote services and target customers even when they’re not on your site. In addition, converting casual users into subscribers will provide you invaluable first-party user data. With AdMaven, publishers using our top-performing push tools benefit from a range of benefits: Brand […]
Our new Native Push Ads (also known as In-Page Push) look similar to push notifications or native ads. They integrate into the users’ experience while they browse. This new format is easy to implement for advertising, providing creative flexibility to run campaigns with high ROI. There are gold nuggets everywhere, and we’re bringing you 3 […]