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Being a publisher requires making a lot of decisions along the way. Designing your website, choosing a hosting company, choosing the right content and finding ways to drive traffic. This and more, another very important field that has to be taken care of in a professional way is the monetization, meaning turning traffic into revenues. […]
Dear partner, 2020 has been particularly challenging for all of us. Despite the difficulties, we have managed to reach new and exciting accomplishments that we have wanted to share with you: We have reached over 1.5 Trillion impressions! Over 5 Billion conversions were recorded on our platform. We have launched two new ad formats – In-page push and […]
Since the early 60’s, Black Friday marked the beginning of the shopping season in the US. Due to the strengthening of the US economy and the advent of the internet, Black Friday has become a global phenomenon that cannot be ignored these days. Both advertisers and consumers all around the world are counting the days […]
After analyzing the performance of our publishers’ monetization during the past month we can see a new rising star. We introduced several different improvements to our Interstitial ad model in the last few months and the results are defiantly showing. For those of you who still don’t use this great monetization tool, here are a […]
The holiday season, along with its shopping frenzy, is just around the corner and it’s time to buckle up because, by everybody’s predictions, this shopping season is going to be OUT OF THIS WORLD. November is the ultimate shopping month with Black Friday and Cyber Monday, as well as Chinese Singles’ day. It seems like the Covid-19 situation […]