Ad-Maven's Resource Library

We are happy to share our knowledge offering our blog, whitepapers, tips and industry review.

admaven prepare your website for summer
2020-05-03
How can publishers get ready for Summer 2020?

Publishers across some verticals such as streaming or gaming have seen a huge traffic spike, with opportunities to generate more ad revenue. But… will the traffic bonanza last?  What can publishers do to keep the winning streak throughout summer 2020? Vacation becomes ‘staycation’: even if confinement restrictions loosen up, people are likely to spend more […]

READ MORE
admaven creative tips for advertisers
2020-05-03
Want 5 creative tips to improve your CTR?

A recent study suggests that the average millennial has a 5-6 second attention span for digital ads! With every ad trying to catch your target customer’s attention, here are a few creative tips proven to increase engagement and improve CTR! 1. Keep it short & simple: if you have 5-8 seconds of your target audience’s […]

READ MORE
admaven publisher tools
2020-04-23
Are you using the right tools to monetize the Covid-19 traffic spike?

Most publishers are experiencing a spike in traffic. Verizon reported that in the last week of March web traffic climbed 20%, which is in line with the traffic growth we have seen through our AdMaven data. With millions of people stuck at home, it’s more important than ever to have the right tools and ad […]

READ MORE
admaven new security features
2020-04-21
New AdMaven Security Features for Advertisers

Last week, we unveiled our advanced security capabilities to help our growing network of advertisers use the self-service platform with confidence and reassurance. You can see the coverage on Business Insider, MarketWatch, Yahoo Finance and Seeking Alpha. Improved security features include: 24/7 data screening for real-time fraud detection: working with our proprietary fraud detection tool, […]

READ MORE
admaven publishers loyalty
2020-04-21
Time for publishers to build loyalty as web traffic surges

Many publishers are experiencing a bump in traffic driven by so many people staying indoors. With bars, restaurants, theaters, and shops closed across, people turn to their phones and computers looking for entertainment. What can publishers do to leverage this temporary influx in traffic and build long-term loyalty? 1. Rethink strict paywalls: if your content […]

READ MORE