The Truth About Ad Networks: Top 5 Myths Debunked

Posted: 2023-02-13

Ad networks offer a wealth of opportunities for advertisers and publishers. Whether you’re looking to promote your brand, monetize your traffic, or generate leads and sales, ad networks like AdMaven provide a powerful platform for achieving your goals. 

Still, this is the internet, and if you are searching for information about ad networks, to help you decide whether you should use one or not, you may come across a lot of false statements. There are a five myths about ad networks that we want to debunk. Here they are:

It’s impossible to earn money with ad networks


If you’re a publisher, looking to monetize your website’s traffic, an ad network can definitely help you with that. Even if you have a small blog and not a lot of traffic, you can start earning money right away with the right ad network, like AdMaven. Negotiating advertising deals with individual brands may not be an option for you, because you may lack time and resources. Fortunately, ad networks offer a simple solution for monetization by presenting a marketplace for advertisers to compete for ad space on your website. All that is required of you is to create an account and integrate a snippet of code into your site.

Ad networks only display low-quality ads

This is not always the case, as ad networks have a mix of high and low-quality ads. The quality of ads depends on the type of network you choose, as well as the criteria used to approve advertisers. Choose an ad network with high standards, and there won’t be any problem.

Ad networks are not effective

This is a common misconception because some people assume that ad networks only display irrelevant ads. However, good ad networks use advanced targeting techniques to ensure that ads are shown to the right people at the right time. When used effectively, ad networks can drive significant traffic to a website and help increase conversions.

Ad networks only show display ads

Guys, the 90s are over, and they are not coming back. Advanced ad networks like AdMaven display many kinds of different ads, and offer you a variety of tools to monetize your website (publishers) or promote your brand (advertisers). There are multiple ad formats, so advertisers can choose the format that works best for their needs.

Ad networks are too expensive

There’s a myth going around, that ad networks only offer high-priced advertising options. A smart ad network offers a range of pricing options to meet different budget constraints. Additionally, some ad networks allow advertisers to set a daily budget, helping to control costs.

With a wide range of ad formats, advanced targeting options, and cost-effective pricing, ad networks have something to offer for businesses of all sizes and budgets. Whether you’re new to advertising or a seasoned pro, you’re sure to find something of value in the ad network of your choice – and we all know what your choice should be!

Ad Networks, Blog