Why You SHOULD Target Tier 3 Countries – A Special Promotion!

Country tiers are a way to categorize countries based on different factors, but mostly by how strong and established their economies are. There are 3 different tiers and understating the differences between them can help advertisers to select a proper offer.

It’s important to know that every network categorizes countries differently, so make sure to check each and every network, rather than running offers automatically.

The main difference between the tiers is the payout, tier 3 countries usually have lower payouts that make advertisers avoid them, to begin with, but we are here to prove that there are a lot of advantages to tier 3 countries that you should consider:

  1. Lower rates: This is the most affordable tier out of all! If you are low on budget or simply don’t want to spend a lot of money on a new test – tier 3 is the tier for you!
  2. Huge volumes: Networks usually have double, if not triple the amount of traffic in tier 3 countries compared to tier 1 or 2 countries. More traffic equals a less saturated market.
  3. Less competition: As mentioned above, a lot of advertisers tend to avoid tier 3 countries, missing a lot of great opportunities, combined with a huge amount of traffic volumes is creates less competition on the same traffic, increasing your odds to make that offer profitable!

The most important thing to know is that you can reach positive ROI in these countries, just like in Tier 1 and 2 countries, if not greater!

And to make it even better, we’ve decided to release a special push-traffic promotion!
These are our Top Tier 3 countries:

  1. Brazil
  2. India
  3. Mexico

Spend $300 on these countries and get $50 back! (For advertisers who spent less than $250 on July)

OR

Increase your spending by 15% and get 10% back on the remainder! ($200 max, for advertisers who spent more than $20 on July)

  • For push campaign ONLY!
  • First comes first gets basis.
  • You can get to $300 by targeting only one GEO, or by targeting two or more GEOs and combining the spend in these campaigns.
  • You will get a $50 bonus once!
  • Starting August 23rd until September 30th.

5 Tips to Becoming an ANTIFRAGILE Affiliate & Media Buyer

Lots of affiliates managed to succeed in the short term but only a few make a career out of it.

The secret is building yourself as an antifragile pro.

We have given some thought, collected over 10 years of our experience, and brainstormed what are the key elements in building yourself to success as a media buyer in the world of affiliation, meaning-making you an antifragile media buyer. 

Based on what we have seen over the years, we have come up with 5 key elements you should always look for.

  • Focus, Focus, Focus

Don’t try to shoot to all directions, focus on a few verticals only. Ask the account managers what’s working and what’s not – it’s better to start with something that worked for others and progress from there, after gaining success and knowledge you’ll be able to find potential offers by your own.

Real art is finding the balance between trying too little to trying too much, but it comes with experience. Try to invest 10% of your time to study new verticals and offers.

  • Don’t put all your eggs in one basket (or format in your case)

As part of being focused, always choose the format that works best for you and stick to it, yet it’s important to remember- not all formats stay forever. Always keep yourself updated with new formats that may emerge so you will be the first to succeed in them. this is where the margins are at.

A good example is push notifications that are booming for the past two years but now show a light decrease as regulation kicked in. It will stay for sure, but you can’t rely on it only. 

In page push, new tabs, etc should always keep your mind busy in parallel. 

  • Be patient, but cut to the chase

Give every offer you run its chance to perform on different sources and formats, but make sure to use blacklists right away once you reached somewhat statistical significance.

  • Keep it Data-oriented

Results and conclusions should be always data-driven. Adjust your a/b testing, live campaigns, and buying strategy according to the numbers.

This can be achieved only if you organize your campaign and tracking platform in a way that allows you to correctly track what’s going on in a required segment.

Make sure you adjust every few days once the campaign is running and showing nice results. Adjusting too often may lead you to a “local optimum”, as you blacklist too fast, or make decisions too quickly. You may see good results, but some points are better in terms of potential pro all around you. Look for them and push changes to the campaign now and then to keep it fresh and actively looking for those new points. 

  • Advise with others

There is no substitute for a piece of good advice from an experienced affiliate or traffic account manager.

Make sure you are up to date with trends, recommendations, and what’s hot by participating in forums, reading newsletters, and the most important – a conversation you initiate with others online or face to face.

STM and Afflift are great sources of knowledge.