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Top Affiliate Marketing Events in 2024 and Why You Should Attend
Affiliate and digital marketing are an important part of the commercial environment, with new technological advancements shaping the industry’s future. No wonder there are so many important affiliate events in 2024 – with hundreds of thousands of people expected to participate. Industry events are showcasing trends like AI, the surge of video marketing, the widespread adoption of 5G, and the integration of the Internet of Things (IoT) into marketing strategies. By attending events that highlight these developments, marketers can leverage these technologies to gain a competitive edge and engage in super-beneficial networking.
Some truly incredible affiliate events are taking place in 2024. Here are the Top of them:
1. DMEXCO
DMEXCO Has branded itself as Europe’s leading digital marketing and technology event. It will take place in Cologne, on September 18-19, 2024.
During the 2023 DMEXCO, 56 sessions were held about AI, including lectures, panels and masterclasses. Since Artificial Intelligence is still a blazing-hot topic, you can expect more of it in the 2024 summit.
AI technologies are advancing and becoming more sophisticated. As a result, it is crucial for companies, especially agencies, to focus on upskilling their current workforce and prioritizing relevant skills during the hiring process for new employees. DMEXCO will also focus a lot on digital collaboration and retail media.
2. Affiliate Summit
Affiliate Summit East is a huge New York event, considered to be the biggest affiliate marketing event on the East Coast. It will take place on July 29-30, 2024, in the New York Marriott Marquis Times Square. Over 3,500 advertisers, publishers, sellers, content creators, media buyers and other marketing experts are expected to attend. Affiliate marketers and media buyers can get a free entry, so you should definitely check it out.
If you want to meet AdMaven in an event, you should check out Affiliate Summit West, which will take place in the glorious Caesars Forum in Las Vegas, on January 15-17, 2024. ASW is truly the home of affiliate marketing with 6,500 affiliates, advertisers, and tech suppliers. There will be nine topic tracks, all programmed around the different types of partnership – including Content & Commerce, Lead Generation, E-commerce and more.
India Affiliate Summit (#IAS24), is gearing up, as well. This is India’s top affiliate marketing event, which gathers the industry’s most brilliant experts to connect and share wisdom, offering a space brimming with chances to propel business ahead. This summit started its way in 2015, and has been hosting keynotes, masterclasses, panel Discussions, networking events and more. The summit is expected to host around 5,000 participants and over a thousand companies. There aren’t any dates for 2024, so stay tuned!
3. Affiliate World conferences
AdMaven will also be present in Affiliate World Dubai, which will take place at the end of February 2024. This is one of the largest events for affiliate marketers in the world, where experts present insights and data-driven strategies while you can participate in a marketplace full of opportunities designed to push your business forward. Some of the past topics in this summit included Google Ads, Native Ads, TikTok Ads, content marketing, consumer psychology and more.
Affiliate World Europe doesn’t have specific 2024 dates yet, but it will take place in the beautiful city of Barcelona. It’s usually a 2-day conference, so you can take a quick trip to Europe to enjoy it. The conference will present different tracks you can take. For example, last year, there was an AI in Advertising track, Google Ads track, a TikTok track and so on. Every track offers specific discussion on topics you are most interested in, and an opportunity to meet experts on the subject.
4. MWC
Mobile World Congress will take place during February 2024, in Barcelona. It’s a really huge event, with over 80 thousand people participating. You can expect around 2,400 exhibitors. This year, the event will focus on 5G technology and its effects. As the rollout of mobile generations gets shorter, the ROI takes longer. Each generation presents new features and a lot of new opportunities, so there are a lot of interesting challenges to contend with. Also in MWC this year: IoT and connectivity.
Affiliate World Europe doesn’t have specific 2024 dates yet, but it will take place in the beautiful city of Barcelona. It’s usually a 2-day conference, so you can take a quick trip to Europe to enjoy it. The conference will present different tracks you can take. For example, last year, there was an AI in Advertising track, Google Ads track, a TikTok track and so on. Every track offers specific discussion on topics you are most interested in, and an opportunity to meet experts on the subject.
5. Afiliados Brasil
This is another very interesting conference, which will be held in the Frei Caneca convention center, from May 23rd to May 25th, 2024.
Afiliados Brasil is Brazil’s first and biggest affiliate marketing event. It was created by a trio of experts dedicated to website development and monetization, so they really designed it in order to unite a diverse spectrum of participants, including bloggers, webmasters, affiliates, corporations, agencies, advertisers, and users from all walks of the digital landscape.
6. SIGMA
SiGMA Eurasia will take place on February 25-28, 2024, in Dubai. The SiGMA Eurasia expo returns for its fourth installment at the InterContinental Dubai Festival City, offering attendees some great networking opportunities with industry experts, access to the newest technology and innovations in the field, encounters with important decision-makers, and valuable insights into emerging markets.
7. AdWorld
AdWorld 2024, considered to be the world’s largest advertising event. In 2023, the event hosted around 20,000 attendees from 160 countries. You can expect a lot of talk about AI in advertising, of course, but also interesting content about brand building, ad creatives, media buying and the future of advertising.
Why should you go to an affiliate event?
- Knowledge and Learning: One of the top reasons to attend affiliate conventions is the opportunity for learning. You can learn about the latest trends, tools, and strategies in affiliate marketing. Attendees can talk to industry leaders and learn about the newest technologies that can help them stay competitive.
- Networking: This is one of the main reasons to attend a summit. Conventions provide a rare opportunity to build networks with a wide range of industry professionals, including people you won’t meet every day. Affiliates can create partnerships, find mentors, and meet colleagues facing similar challenges. These connections can lead to collaborative opportunities, cross-promotion, and more effective marketing strategies.
- Innovation and Resources: Summits often showcase innovative products and services that can help you grow your business. You can discover new affiliate programs, software, and potential resources that you might not find elsewhere.
- Motivation and Inspiration: Being surrounded by successful industry figures and hearing their success stories can be incredibly motivating. Affiliates can return from these conventions with new energy and ideas to apply to their own strategies.
- Policy and Advocacy: Conventions can also serve as a forum for discussion on policies affecting the affiliate marketing industry – a very interesting subject that changes quite a lot.
- Sales and Deals: These events are great for closing deals, since you can meet with merchants and negotiate terms on the spot. The face-to-face interaction helps in building trust and cementing relationships.
- SWAG: Every booth is like a mini treasure hunt for free stuff, also known as swag! This isn’t just about grabbing as many free pens and stickers as you can. It’s about finding fun items that tell a story about a brand. You might get a cool t-shirt that gets people talking, a neat little tool that everyone wants, or some fun office stuff that reminds you of the good times at the summit. Every piece of swag is a reminder of something new you learned, a friend you made, or a deal you struck. It’s all part of the fun, so load up your bag with goodies and show off your new finds as you walk around the summit.
