This Privacy Policy (the “PP”) applies to User’s use of the Site and the Services. This PP is an integral part of Ad Maven’s Terms and Conditions of Use (available at ) (the “TCOU ”), and both PP and TCOU shall be binding upon any User using or attempting to use the Site, the Services, or any portion thereof. If User does not wish to bound by the PP and/or the TCOU, User must exit the Site and/or terminate User's usage (or attempt to use) of the Site, the Services, or any portion thereof. Any capitalized term used but not defined herein shall have the meaning assigned to it in the TCOU.

Ad Maven may collect certain information about User's web usage and websites User visits, which may be shared with third parties and used for advertising.

1. Non-personally Identifiable Information.

1.1. Ad Maven and/or third parties ("Third Parties") may collect non-personally identifiable information ("NPPI") about Users. Non-personal identifiable information may include the User's browser name, internet protocol (IP) address, browser type, internet service provider (ISP), mobile carrier, the type of Internet device the User uses and technical specifications of such device (such as the operating system and the Internet service such User utilize and other similar information) and other information of technical nature (such as date/time stamp, and clickstream data) or other information, except for the defined below PII.

1.2. Ad Maven does not always have access or control over Third Parties' information collection mechanisms, and such Third Parties' practices are not covered by this PP, but by the applicable policies set forth in such Third Parties' websites or products.

2. Personal Identifiable Information.

2.1. Ad Maven and/or Third Parties may collect PII (as defined below) from User if such User voluntarily submits such information. PII may be voluntary provided in a variety of ways, such as when User visits the Site, registers on the Site, and fills out its email information or sends Ad Maven a message via the Site. User is advised that by providing Ad Maven PII User gives its consent to Ad Maven to make use of such PII. PII - “ Personally Identifiable Information” means any information which might reasonably be used to specifically identify User and may include, among other, User's name, title, company, address, email.

2.2. If PII is collected by Ad Maven, User is at any time entitled, under the Israeli Protection of Privacy Law, 5741-1981, whether himself or through a proxy so authorized in writing or through his/her legal guardian, to peruse information pertaining to him/herself that is stored in a database. Having perused such information and found it to be inaccurate, incomplete, unclear or out of date, such a person may contact the database owner and request to correct, amend or delete the data in question. Had the database owner refused to permit access or comply with a request to amend or delete information, the applicant may appeal to a magistrate’s court as stipulated by applicable regulations.

2.3. Moreover, should the information contained in the database be used for purposes of personally soliciting User, based on User's affiliation to any population group as determined according to one or more attributes of people whose names are included in the database (“ solicitation for commercial purposes”), the Protection of Privacy Law, 5741-1981, entitles User to submit a written request that such information pertaining to the User be deleted from the database. In such a case, the Website management will delete any information required for solicitation for commercial purposes as stated above. Please note that deleting such information might prevent User from continuing to receive any services from Ad Maven.

3. Tracking Technologies and Use and Setting of Digital Identifiers.

3.1. Digital identifier is information a site may put on User's hard disk so that this information and other related information may be utilized by such site at later time. No PII is collected by Ad Maven by the use of such digital identifiers. Ad Maven and/or Third Parties may collect and use the information collected through such digital identifiers for purposes such as security purposes, analyzing trends, administrating the Site, tracking movement of Users on the Site and gather aggregate demographic information.

3.2. One of the digital identifiers Ad Maven may or Third Parties may utilize is called "cookie". "Cookies" are small pieces of data stored in a User's web browser while User is browsing Internet Websites. Every time User loads a website, the browser sends the cookie back to the server and notifies Ad Maven of User's previous Internet activity. The cookies are placed on User's hard drive for record-keeping purposes and sometimes to track information about Users' internet usage. User may choose to set its web browser to refuse cookies, or to alert when cookies are being sent. User is advised that if User chooses to activate such cookies refusal and/or cookie alert functionalities, the Site and/or the Services may not function properly.

3.3. Ad Maven and/or Third Parties sometimes employ a software technology called clear gifs (a.k.a. web beacons/web bugs), that help Ad Maven and/or Third Parties better manage content on our site by informing Ad Maven what content is effective. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of Users. In contrast to cookies, which are stored on a User’s computer hard drive, clear gifs are embedded invisibly on web pages and are very small in size. Ad Maven does not gather PII by clear gifs.

4. Opt-out Option. User may delete or opt-out of any Third Party ad technology, i.e. 'digital identifiers’ cookie, web beacon, or any other tracking mechanism used for data collection according to the instruction provided by the relevant operation system used by the User (i.e. Windows, Mac, Linux etc.).

5. How Information collected is used. Ad Maven may use data collected for various purposes including the following:

5.1. To improve service it provides (or any portion thereof).

5.2. To respond to User’s requests and support Ad Maven costumers' needs more efficiently.

5.3. To personalize User's experience.

5.4. To offer User(s) Content Ad Maven believes may interest such User(s), such as targeted advertising content or other commercial information.

5.5. To share User(s) information with Third Parties.

5.6. To send periodic emails.

6. How User Information Is Protected.

6.1 Ad Maven adopts what it believes are appropriate security measures to the data it collects, in order to protect such data from unauthorized access. However it cannot guarantee the absolute security or confidentiality of information transmitted to the Site or by the Products, and User hereby acknowledges and assumes all risks relating to any such data communication and safeguard.

6.2 Ad Maven employs industry standard security measures to ensure the security of all data. Any data that is stored on our servers is treated as proprietary and confidential and is not available to the public. Ad Maven maintains an internal security policy with respect to the confidentiality of User's data, allowing access only to those employees or third parties who have a need to know such information.

6.3 While Ad Maven has taken measures to protect User's information, please know that (i) no computer system is immune from intrusion; and (ii) information transmitted to the Site may need to pass through many systems in order to process such information. Therefore, Ad Maven cannot guarantee the absolute security or confidentiality of information transmitted to the Site and User hereby acknowledges and assumes the risks relating to any such communication.

7. Sharing Information. Ad Maven may use third party service providers which help Ad Maven to operate its business or administrator activities, such as sending out newsletters or surveys. Ad Maven may share User's information with these third parties for those limited purposes provided that the User has given Ad Maven User's permission to do so. However Ad Maven does not control such third parties' practices and is not liable or responsible for any practices used by these third parties.

8. Permitted Disclosures. Ad Maven may disclose information provided by Users when required to do so by law, court order, or governmental authority, or when based upon its good faith belief that disclosure is necessary including, without limitation, to protect the rights of Ad Maven's other Users' right or ability to freely use the Site and/or the Services.

9. Compliance with Children's Online Privacy Protection Act. Protecting the privacy of the very young is especially important to Ad Maven. For that reason, Ad Maven does not knowingly collect or maintain information from Users it actually knows are under 13.

10. Contacting us. For any un-clarity with respect to this PP or the privacy practices employed in the Software, or in any case User is concerned about the collection of PII by Ad Maven, Users is invited to contact our Contact Person at


12. Ad Maven reserves the right to revise and amend this PP from time to time and any revised version will be deemed to be applicable from the first date of publication on the Site.

This document was last updated on May 10, 2016